Omega Boost

There’s no shortage of Omega supplements on the market. They’re loaded with the Omega-3 your body needs BUT they lead to nasty fish burps. So, we reinvented the category by introducing the Viactiv UNOmega. It’s an Omega, but better. You get all the Omega minus

the fish burps. Goodbye Omega haters, hello UNOmega lovers.

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Calcium Chews

For years it’s talked to women with the same voice as the Halllmark Channel. Enough.
Gen X women are fierce and fabulous and look forward to every milestone with energy
and positivity—yes, even osteoporosis. So, this campaign reframes the calcium
conversation by playing to a woman’s strength.
With Viactiv calcium chews, women aren’t getting older, they’re getting bolder.